Aestimum 76 (2020)
Original Articles - Appraisal and rural economics

A decision support system for assessing the perception and acceptance of WTs in high-value landscapes: The case of Chianti Classico (Italy)

Iacopo Bernetti
Department of Agriculture, Food, Environment and Forestry – DAGRI, Università degli Studi di Firenze, Italy
Lorenzo Bambi
Department of Architecture – DIDA, Università degli Studi di Firenze, Italy
Elena Barbierato
Department of Agriculture, Food, Environment and Forestry – DAGRI, Università degli Studi di Firenze, Italy
Tommaso Borghini
Department of Architecture – DIDA, Università degli Studi di Firenze, Italy
Irene Capecchi
Department of Agriculture, Food, Environment and Forestry – DAGRI, Università degli Studi di Firenze, Italy

Published 2020-06-23

Keywords

  • Wind energy,
  • Eye-tracking,
  • Environmental trade-offs

Abstract

Renewable energies are fundamental to future development. Such technologies reduce air pollution and improve air quality; however, they can generate other types of environmental problems, which must be investigated. The  location of structures is one of these problems, which involves visual impacts and is a primary factor affecting public reaction. Our work was concerned with the visual impact and the alterations to the landscape made by wind turbines. The main goal was to establish the factors and attributes of a wind farm that determine the perception and aesthetic preferences of people, with a particular emphasis on representatives of Generation Y. This group was chosen because they represent the most dynamic, innovative, and creative social group. Thus, we proposed some design strategies to reduce the visual impact of wind turbines.

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