Abstract
Liguria Region, supporting the culture of legality, the adoption of aware lifestyles and nurturing participatory experiences, promoted two editions of Informed and Connected project over the period 2012-15. Original products were realized through the communication campaigns developed by young people addressing young people, aged between 16 and 29 years. 800 young people have been involved in workshops and creative events, along with an audience of thousands of people who could benefit from the products realized. The first edition focused on issues related to eating disorders, prevention of sexually transmitted diseases, alcohol consumption, and safe and aware driving; in the second edition topics such as gambling, doping and cyber bullying were dealt with.